Weekend Brief: 🏎️ F1, 🦸 Superman, 🎾 Wimbledon, and 🦖 Jurassic Disappoints
Brad Pitt hits the gas, Alcaraz defends the crown, Superman flies again, and I binge a hospital meltdown at 35,000 feet.
Hi friends,
Welcome to the first AirSugar Weekend Edition, a short, slightly obsessive dispatch of things I found interesting this week.
To everyone who’s written in saying they love the newsletter, thank you. Truly. It means a lot. I’ve always admired what Lisa and Krista built with the editorial team at POPSUGAR, smart, fun, high-taste, no fluff. I always wanted to try writing like that myself. So this is me taking my shot.
Every Sunday, I’ll send a mix of what’s stuck with me, stuff to read, watch, think about, maybe even buy. No filler. No clickbait. Just things I’d text a friend.
Let’s get into it.
🍿 What to Watch
The Pitt (Max): A–
ER meets 24, all set during one brutal hospital shift. Noah Wyle holds it down while everything else falls apart. Real-time chaos. Real stakes. I started it on the flight from Paris, kept watching in NYC, and finished it last night. It’s the kind of show that grabs you and doesn’t let go.
🍅 Critics: 95% / Audience: 91%
Superman (In Theaters): B
Hopeful heroes are back. James Gunn dials down the snark and lets Superman be… Superman. Not perfect, but earnest and surprisingly moving. Also, Krypto the Superdog steals every scene he’s in. I even bought the special popcorn bowl. $56.5M opening day says people were ready.
🍅 Critics: 84% / Audience: 96%
F1 (In Theaters): B
Brad Pitt. Real F1 cars. Zero green screen. Loud, fast, expensive, and it satisfies the need for speed. Not quite Top Gun: Maverick, but it’ll hold you until Maverick 2.
🍅 Critics: 86% / Audience: 97%
Jurassic World: Rebirth (In Theaters): Hard Pass
Dinosaurs. Again. But somehow… boring? Peak franchise fatigue. I watched it so you don’t have to.
🍅 Critics: 54% / Audience: 62%
📚 This Week on AirSugar
Why 2025’s AI Shopping Boom Still Can’t Fix Broken Models - The tech has never been slicker, discovery that actually discovers, personalization that feels personal, UX that doesn’t make you want to throw your phone. Yet fashion platforms keep failing at the same fundamental problem, they can’t build businesses that last. Here’s why better algorithms might not save broken economics.
Are You Lucky? - A quiet meditation on timing. In venture deals, in parenting moments, in those split-second decisions that redirect everything. Not wisdom, just wondering out loud.
Good Design Is Good Business - From London coffee counters to Parisian apartments, why the smartest companies treat design as core strategy, not surface decoration. Beautiful things work better. Working things endure.
The Joy of Missing Out - Seven days in Portugal. No phone, no notifications, no compulsive optimization. Sometimes the most radical thing you can do is absolutely nothing at all.
📺 Tomorrow’s Watchlist
Wimbledon Men’s Singles Final 🎾 Carlos Alcaraz vs Jannik Sinner
Sunday, July 13 at 11 AM ET / 8 AM PT (4 PM BST)
Streaming on ESPN in the U.S., BBC in the U.K.
Two generational talents collide in what could be the start of tennis’s next great rivalry. Sinner’s serve is dialed in, but Alcaraz owns the big stage, and he’s defending his crown. Expect long rallies, jaw-dropping shotmaking, and a five-set classic in the making.
→ Prediction: Alcaraz in 4. Experience wins.
FIFA Club World Cup Final ⚽️ Chelsea vs Paris Saint‑Germain
Sunday, July 13 at 3 PM ET / Noon PT
Live from MetLife Stadium
Streaming free on DAZN, also airing on TNT/TBS in the U.S.
Chelsea’s rebuilt squad has grit, but PSG’s depth and big-game experience still give them the edge. Expect a physical, high-pressure match with flashes of brilliance from both sides.
→ Prediction: PSG 2–1. Just enough firepower to finish the job.
🎤 One More Thing - Caught Coldplay in Denver before Europe, right after Miles’s bar mitzvah. Thunderstorm delay and all, still one of the better live shows I’ve seen. Massive, joyful, totally worth it.
That’s the week. Sharp reads, smart screens, and permission to close the laptop.
Next Sunday, same energy, new obsessions.
– Brian
Like this? Forward to someone who needs better Sunday reading.
P.S. If you’re reading this far, you’re my kind of person.
Just wandering out loud. So so true and basically all I do haha
Thanks for the newsletter and your review on Superman.
I always loved watching it on tv on Saturday morning.
Doing the right thing was so important then!